Monday, January 31, 2011

Consumers Expect Mobile Ads to Inform

A good read, and something I didn't really realize.

Consumers Expect Mobile Ads to Inform
JANUARY 31, 2011

Providing information and relevance are top qualities
With mobile advertising on the upswing, marketers must remember that many consumers are still less than thrilled about ads on this very personal device. Catering to their preferences for ad formats and features could help the mobile audience warm up to the usefulness...

Monday, January 10, 2011

Wow - Android edges out iPhone for U.S. market share, a year-and-a-half ahead of predictions. See the story:

http://mobile.slashdot.org/story/11/01/09/0039211/Android-Passes-iPhone-In-US-Market-Share?from=headlines

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And to my Creative Fuelies — I saw this on Twitter mobile, and posted here via text message. (Had to edit from the desktop only because I screwed up the url)

~MRF

;^}